Practical color guide

Website Color Schemes: Practical Palettes for Modern UI

Learn how to build website color schemes with primary, secondary, background, text and accent colors.

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Start with a simple structure

A reliable website color scheme usually needs one primary color, one accent color, neutral backgrounds, readable text colors and clear states for links, buttons and alerts.

Recommended palette recipe

Use a neutral background, a strong primary color for actions, a softer secondary color for highlights, and a dark readable text color. Keep decorative colors limited.

Common mistakes

Avoid using too many saturated colors, low contrast text, or palettes that look good in a mockup but fail on mobile screens.

Frequently asked questions

How many colors should a website use?

Most websites work well with one primary color, one accent color and a small neutral scale.

Should every button use the primary color?

No. Reserve the primary color for the most important actions and use neutral or secondary styles for less important actions.

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